Ron Smith Appreciation Lunch Banner


Jamie Ramsey 
Service Nation Event Team 


Tuesday March 29, 2022 11:00 AM EST
Tuesday March 29, 2022 2:00 PM EST


Lanier Islands / Legacy Lodge 
7000 Lanier Islands Parkway
Buford,GA 30518

Driving Directions 


  • Ron Smith Appreciation Lunch (03/29/22 11:00 AM-03/29/22 2:00 PM)
Book Room at Lanier Islands
Please call reservations at (770) 945-8787 and use group code 220329SERV

If the dates you need are sold out at Lanier Islands, other attendees are staying at Courtyard by Marriott Buford Mall of Georgia.
Courtyard by Marriott Buford Mall of Georgia Book Here

March 29 Ron Smith Appreciation Lunch 

No single individual has impacted the residential service contracting business as much as Ron Smith. Through his decades long career he has done it all. He built one of the country's largest residential contracting businesses from the ground up and sold it. He invented the service agreement. He was the first person to hire retail salespeople in the HVAC industry, one of whom became the industry's first million dollar salesperson, selling one system at a time during the 1980s. 

Ron started HVAC's first national franchise organization. He served as COO for a major consolidator and helped usher its sale. He trained thousands of contractors on dominant marketing strategies. Ron's book, HVAC Spells Wealth is the seminal book on running a modern contracting business.

Please join us as we present Ron with a proclamation celebrating his place in the industry as "The Father of Modern Contracting Business Practices."

Why $299 For a Luncheon?

Catered events are expensive. We are paying $20,000 upfront and have committed to a room block.  We have no idea how many people will attend. If we get 67 people paying $299, we break even on the food and beverage. This does not take into account the room block, administrative costs, merchant services, A/V, etc.